Brand assets

Logos, colors, typography, and guidance for using the flowtools identity.

Product descriptions and media information: press kit

Name

The public name is flowtools, written in lowercase in profiles, posts, and alt text.

Name: flowtools
Website: https://www.flowtools.co

The logo

The symbol is the header mark. Use the foreground color on light backgrounds and the dark foreground color on dark backgrounds. The primary color is the favicon mark.

For light backgrounds

Download SVG

For dark backgrounds

Download SVG

Primary

Download SVG

Wordmark PNG. Black on a transparent background, for light backgrounds.

1200 × 280 px · PNG

Download PNG

Site icon. Primary mark on white, with transparent corners.

256 × 256 px · PNG

Download PNG

Colors

Copy the matching brand colors for your profile graphics.

Primary

#3A4EFD

Background

#FFFFFF

Foreground

#1F1F1F

Card

#FAFAFA

Muted foreground

#737373

Dark background

#0D0D0D

Dark foreground

#E5E5E5

Typography

flowtools

Inter Variable is used for interface text and headings.

AI tools directory

Geist (400 and 600) is used in the downloadable social banners.

Keep it recognizable

Use these assets when you mention or link to flowtools. Keep the logo proportions and the colors above, and leave clear space around the mark. Use them for reference, and avoid presenting them as an endorsement or partnership.